• 19-22 September 2023
  • Milan, Italy

SeyMeChamLou

SeyMeChamLou is the shoe factory owned by Christian Louboutin Group.

We are a Parisian luxury brand!

Christian Louboutin creates shoes, bags and accessories for all genders, as well as a beauty range that includes makeup and fragrance.
Specifically, SeyMeChamLou produce the world’s finest shoes, our pieces are designed in Paris, and they are crafted by expert artisans. The designs share a luxurious aesthetic of exoticism, of Parisian chic and a unique craftmanship. To produce the shoes, we use emblematic materials. What makes these materials ‘emblematic’ is that they are continuously used in our collections but always in a different way! Leather is an obvious classic in the craft of shoemaking- you will see a lot of vibrant color, different treatments, prints, etc. many of which are designed by our studio team and therefore exclusive to Louboutin! Other textiles and materials are often very bold, eye and light catching (glitter) and lending to optical illusions (lace, PVC).
Our factory was founded in May 2001, initially, it was composed by five workers. In 2007/2008, the shoes factories named «Gianelli» and «Creazioni D’Acci» that were working for Christian Louboutin, they were incorporated in Seymechamlou that grew up at 30 employees.
Previously, all the production process was based in Via Santa Maria 22 – Nerviano. But SeyMeChamLou were growing fast and with a total of 100 people the production needed more space. So, the factory moved in Via Santa Maria 30.
Today, the employees are 230 but the number is still growing!

Our Core Values:
Our people are at the heart of our business, so by having a set of core values, we have open and transparent principles whereby we can set behavioral expectations.

HAPPINESS

CL finds pleasure, entertainment and humor everywhere! We are a team of positive people who helps for each other to achieve excellence and to promote the best from one another. We collaborate in an open and engaging way. Even in challenging times, we remain positive, open to new ideas. We love what we do and how we are able do it.

INSPIRATION

CL is steadily inspired by a network of people, places, objects discovers and sees by Christian. We are inspired by him, and we inspire our clients by storytelling and sharing our love of the brand. We're flexible, able to adapt ourselves to react and embrace the ever-changing environment.

PASSION

The CL’s passion for design, for ‘the spectacle,’ allowed him to develop so many unexpected and wonderful things!
Thank to Christian, we’re feel passionate, and we communicate our passion in many ways: especially when we converse with our teams and when we serve our clients. They can see and feel our love for the brand and we’re able to create desire for others to wish to be part of our Louboutin world.


DOWN TO EARTH

Down to earth, is someone who is hardworking and remains humble. So, we are referring to the way we conduct ourselves with authenticity, integrity and respect at all times. We treat others how we expect to be treated and we foster an open and honest working environment. The feedbacks are important to improve what we do and how we do it for continued success.

DIVERSITY EQUITY AND INCLUSION

The last but not least, is Diversity Equity and Inclusion.
Christian Louboutin tells:
“From an early age, I discovered the differences of skin color. As a kid, I could see and feel that I was darker than most of my schoolmates, but it didn’t matter to me at the time. Much later I discovered this sadly powerful hate which is called Racism.
I chose with my work to express that skin and their various tones should not create differences. We all have a unique skin tone, and this is what makes life beautiful. As long as skin color remains an issue, we shall have to fight the lowest form of misery which should no longer exist, under any form or excuse: Racism.”

We strongly believe that people are all the same.
So, we create a diverse and inclusive environment, there are no exist distinctions regarding skin color, race, gender, origin, sexual preference, religion, disability, age, size, shape and more.
Thanks to different perspectives, we can achieve better business results.
We maintain that the strength the company are people that must be continually valued. For this reason, we encourage ongoing and open dialogue so that we can all be the best we can be.

“Listen to your dreams and it’s always a great indication of what you want, what you wish, even if sometimes it’s impossible. The reality is that most things are possible.”
Christin Louboutin